Topics
- SEO
- content-strategy
- competitive-analysis
- topic-analysis
- editorial-planning
- content-gaps
- keyword-gaps
- audience-journey
What it does
Compares your site's content coverage against named competitors to identify missing topics, keyword gaps, and format opportunities, then prioritizes gaps by business value and difficulty. Maps topic clusters, audience-journey stages, and GEO opportunities to build an actionable editorial calendar.
Generated from the current SKILL.md.
Frequently asked
Does this skill work without SEO tools like Ahrefs or SEMrush?
Yes. The skill asks for your site URL, content inventory, competitor URLs, and business goals as manual inputs and marks estimates clearly when tool data is unavailable. It will proceed and flag metrics as Estimated rather than Measured.
What's the difference between this skill and keyword-research?
This skill finds gaps relative to specific competitors you name — it requires competitor domains and your own content inventory. Keyword-research is demand-side discovery; use that when you want raw keyword volume without competitor comparison.
Can this analyze content gaps across different languages or geographies?
The skill is designed for geo-relative analysis and includes GEO/AI gap detection as part of its standard workflow. See the references and geo-relevance metadata for language and regional considerations.
What output do I get from this skill?
An Executive Summary, a Prioritized Gap List bucketed into Quick Wins / Strategic Builds / Long-term, a Content Calendar with dated entries per Quick Win, and Success Metrics. Every gap names the competitor that covers it and includes volume or traffic estimates.
Does this skill write the content, or just identify gaps?
This skill identifies and prioritizes gaps only. Once you approve the gap list, the primary next skill is seo-content-writer to actually draft the content.
Generated from the current SKILL.md. These answers refresh after source changes.
