Competitive Intel Watch — Worked Example
All companies, products, URLs, and figures are fictional. This example continues the chain:
the competitive-research-snapshot example (Fieldlight vs. Wrenchline, DispatchCrow, Vantiga FSM,
dated 2026-06-28) is the baseline this run diffs against. The update flags below are what the
battle-card-builder example consumes.
Invocation: Competitive intel watch — prior snapshot pasted below (dated Jun 28); this cycle I'm specifically watching for DispatchCrow shipping capacity planning. [snapshot]
Both budget questions were answered inline (snapshot provided, watch focus stated), so the skill asked nothing, read the snapshot fully, showed its search plan, and swept.
Competitive Watch Report
1. Run Header
Scope (from prior snapshot): Fieldlight vs. FSM competitors; decision context: FSM expansion leading with quoting Prior snapshot date: 2026-06-28 This run date: 2026-07-28 Competitors checked: Wrenchline, DispatchCrow, Vantiga FSM
2. Changelog (Material Shifts Only)
Wrenchline — launched "Wrenchline Essentials" entry tier
- What changed: new $79/month tier for shops under 25 techs appeared on the pricing page; no dispatch board, no payroll — scheduling, quoting, invoicing only — Fact (pricing page vs. archived version, Jul 24 vs. Jun 28)
- Evidence: URL + archive diff, dated Jul 24, 2026
- So what: this is the "lite tier to defend the low end" we filed as an Assumption in the June snapshot — now confirmed. It lands directly on Fieldlight's segment and includes the quoting we haven't shipped yet. Pricing owner and roadmap owner both act on this.
- Confidence: high
DispatchCrow — two senior hires from Wrenchline's dispatch team
- What changed: DispatchCrow announced a "head of dispatch experience" and a senior PM, both ex-Wrenchline per their own announcement post — Fact (company blog, Jul 15); capacity planning is coming — Inference (that's the expertise those hires carry; no roadmap statement yet)
- Evidence: URL, dated Jul 15, 2026
- So what: the competitive risk from the June snapshot ("DispatchCrow closes their dispatch gap while we open ours") just moved from Assumption toward likely. Roadmap owner acts: the window for quoting-first expansion is real but narrower than planned.
- Confidence: medium (hires are Fact; the product conclusion is Inference)
Vantiga FSM: nothing cleared the bar. Two blog posts and a webinar — routine content marketing.
3. Update Flags
| Downstream artifact | Sections needing update | Driven by |
|---|---|---|
| Battle card | Pricing & Packaging Snapshot; Do Not Say ("we're the affordable option" now contested) | Wrenchline Essentials tier |
| Pricing/packaging analysis | Entry-tier comparison table | Wrenchline Essentials tier |
| Roadmap assumptions | Quoting-first timeline; dispatch-gap window | DispatchCrow hires |
4. Watchlist for Next Run
- DispatchCrow changelog for any dispatch-board or capacity-planning beta (the hires suggest 1-2 quarters out)
- Wrenchline Essentials review volume — whether the tier is real motion or a defensive press release
- Vantiga Go independent reviews (still only two; evidence quality on that column remains low)
Assumptions to Validate
- Wrenchline Essentials excludes the dispatch board permanently, not just at launch
- DispatchCrow's new hires are building capacity planning rather than polishing the existing board
- Our "quote from the calendar" differentiator still has no direct equivalent shipping elsewhere
Why this example works
- It reports change, not state. Three competitors were swept; the report contains two entries and one explicit "nothing cleared the bar." A regenerated full snapshot would have buried both signals in ten sections of unchanged prose.
- The diff paid off against the baseline's own assumptions. The June snapshot filed "Wrenchline bundles a lite tier" as an Assumption with no signal; this run confirmed it with an archive diff. That's the compounding value of a stable schema — assumptions become tripwires.
- Labels stayed honest under excitement. The DispatchCrow hires are a Fact; "capacity planning is coming" stays an Inference with its basis shown, and confidence is marked medium, not high.
- The update flags close the loop. Each material shift names the artifact and section it
stales — the battle card flags here are exactly what the
battle-card-builderexample picks up.