Feature Definition: [Canonical Name]
Domain: [Parent capability domain] Last Updated: [Date] Confidence: [High/Medium/Low]
Overview
Canonical Name: [Vendor-neutral, function-describing name]
Job: [What user accomplishes with this feature - one sentence]
Description: [2-3 sentence explanation of what this feature does, written for someone unfamiliar with the category]
Vendor Mappings
| Vendor | Their Name | Location in Product | Depth Tier | Notes |
|---|---|---|---|---|
| [Product A] | [Their name for this] | [Where to find it] | [●/◐/○/◔] | [Implementation notes] |
| [Product B] | [Their name] | [Where to find it] | [●/◐/○/◔] | [Implementation notes] |
| [Product C] | — (absent) | — | — | [Why absent/workaround used] |
Depth Key: ● Best-in-class | ◐ Advanced | ○ Basic | ◔ Minimal
Feature Facets
Dimensions along which implementations vary:
| Facet | Description | Minimal | Basic | Advanced | Best-in-class |
|---|---|---|---|---|---|
| [Facet 1] | [What this captures] | [Min bar] | [Standard] | [Above avg] | [Leading] |
| [Facet 2] | [What this captures] | [Min bar] | [Standard] | [Above avg] | [Leading] |
| [Facet 3] | [What this captures] | [Min bar] | [Standard] | [Above avg] | [Leading] |
Facet Priority
Which facets matter most for competitive differentiation:
- [Most important facet]: [Why it matters]
- [Second facet]: [Why it matters]
- [Third facet]: [Why it matters]
Depth Tier Definitions
| Tier | Criteria for This Feature |
|---|---|
| Minimal | [What barely-functional looks like] |
| Basic | [What standard/adequate looks like] |
| Advanced | [What above-average looks like] |
| Best-in-class | [What industry-leading looks like] |
Dependencies
Prerequisites (Required)
Features that must exist for this to make sense:
- [Feature]: [Why it's prerequisite]
- [Feature]: [Why it's prerequisite]
Enhancers (Optional)
Features that multiply this feature's value:
- [Feature]: [How it enhances]
- [Feature]: [How it enhances]
Enables
Features or use cases that this feature makes possible:
- [Feature/Use case]: [Dependency type]
- [Feature/Use case]: [Dependency type]
Prevalence Analysis
Current Prevalence: [X]% ([N] of [Total] products) Tier: [Table Stakes / Emerging / Contested / Differentiator / Rare] Trajectory: [Growing / Stable / Declining]
Evidence for trajectory:
- [What indicates direction]
Persona Relevance
| Persona | Use Case | Priority | Notes |
|---|---|---|---|
| [Persona 1] | [How they use it] | [Critical/Important/Nice/Irrelevant] | |
| [Persona 2] | [How they use it] | [Critical/Important/Nice/Irrelevant] | |
| [Persona 3] | [How they use it] | [Critical/Important/Nice/Irrelevant] |
User Value Evidence
High Value Signals
- [Evidence type]: [What was observed]
- [Evidence type]: [What was observed]
Low Value Signals (if any)
- [Evidence type]: [What was observed]
Value Assessment: [High / Medium / Low / Unknown]
Strategic Classification
For [Your Product]:
- Classification: [Must Match / Should Match / Opportunity / Ignore / Watch]
- Rationale: [Why this classification]
- Target depth: [What tier to aim for]
- Priority: [P0/P1/P2/P3]
Implementation Notes
Technical Considerations
- [Consideration 1]
- [Consideration 2]
Common Pitfalls
- [Pitfall 1]: [How to avoid]
- [Pitfall 2]: [How to avoid]
Build vs. Buy Indicators
- Build if: [Conditions favoring build]
- Buy if: [Conditions favoring buy]
Related Features
| Feature | Relationship |
|---|---|
| [Feature A] | [Often bundled / Competitor to / Enhances / etc.] |
| [Feature B] | [Relationship] |
Changelog
| Date | Change | Reason |
|---|---|---|
| [Date] | Initial definition | |
| [Date] | [Change] | [What prompted it] |